Mission Marketing Impact

Using third-party software for email double opt-in

The CRM (Customer relationship management) software our nonprofit uses has the unfortunate shortcoming of not including a double opt-in system for subscribers. What is Double Opt-In? Double opt-in is the process that requires new subscribers [continue reading . . .]

missionmarketi2022-04-26T23:06:38+00:00April 26th, 2022|Email Marketing|0 Comments

What to do when your website traffic is in freefall

As of this writing, our organic website traffic is averaging 659 visits per day (January 1 through March 31, 2022). This is down from a daily average of 1,029 two years ago (same time period 2020). [continue reading . . .]

missionmarketi2022-04-25T19:51:43+00:00April 25th, 2022|Inbound Traffic|0 Comments